Wendys Essay

WENDY'S CUSTOMERS

* The beginnings of this trend are generally traced to a new life style exactly where people are as well busy to get ready food for themselves and progressively less keen to do so.

* Persons in college and in their very own 20s will be the most frequent buyers of take out. They have also contributed to the expansion of Wendy's late-night business.

* Accessible to all religious is demonstrated by ISLAMIC DEVELOPMENT DEPARTMENT OF MALAYSIA (halal meals )

* Wendy's target old are to everybody almost Children to old age people case in point: - Pertaining to children's Wendy's having Youngsters meal, puddings, - For old age people or children Wendy's possess Nutritious foodstuff etc

Wendy's has developed food choices to focus on three key market portions: * Non-Restriction Diet: Consumers who don’t have any limitation in their diet * Special Dietary Demands: Customers whom " want to appear and feel fit” or perhaps who " have diet restrictions to get medical reasons” or who also are managing their fat * Kids choice: Client group derived from Non-Restriction Diet customers and Special Nutritional Needs consumers

WENDY'S TARGET AUDIENCE

5. Wendy's focuses on are Middle section Class persons because their very own food can be a bit pricey then additional fast food eating places. * Their often went to by children, teenagers and Young adults. 2. Mostly between the ages of 10 and 24

* People in university and in their 20s will be the most frequent customers of fast food. * Wendy's has developed food choices to three primary market sectors: Non-Restriction Diet plan: Customers who do not have any kind of restriction in their diet Particular Dietary Requires: Customers whom " need to appearance and feel fit” or who " have diet restrictions pertaining to medical reasons” or who are handling their weight Kids choice: Customer group derived from Non-Restriction Diet clients and Unique Dietary Needs customers

Food Prices and Supply Article